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Strategic plan for import and distribution
- China entry strategy,
- Validation / adaptation of product range,
- brand positioning, benchmark analysis,
- Cost analysis, P&L,
- Dynamic operation plan, search for improvements. |
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Export to China
- Set up of channel for import :
Logistics of import,
Customs,
Regulatory issues for special products,
- Cost control. |
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Regional logistic platform
- Monitoring of bonded inventories :
Access to the facilities of the Pudong Waigaoqiao Free Trade Zone,
Monitoring of logistics,
Gateway to regional markets.
- « Process Trade Import » :
Support in handling Import for Process Trade,
Monitoring of supplies for flexible assignment to local manufacturers. |
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Consumer products / Distribution and Retail in China
- Set up and management of wholesale or retail operations,
- Development of network of local retailers/distributors,
- Development of network of points of sales,
- Regional sub-distribution,
- Coordination with HQ, planning and forecast,
- Long Term development strategy. |
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Consumer products / Marketing
- Marketing plan :
Choice of actions,
Choice of media,
Scheduling,
Budget.
- Implementation :
Production,
Negotiation with local vendors,
Supervision.
- Reporting and coordination :
Team work with your own Marketing dept,
Follow up progress on the schedule,
Review of actions,
Watchdog on competition,
Cost control.
- Customer service :
Handling customer service on behalf of the brand. |
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Professional products / Distribution in China
- Set up and management of network of local distributors,
- Search for optimal operation mode,
- Coordination with HQ, planning and forecast,
- Long Term development strategy. |
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Professional products / supporting services
- Set up of supporting functions,
- Pre sales technical support,
- Installation, end-user training,
- Maintenance and repair. |
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Professional products / Marketing
- Brand building,
- Production of marketing collaterals,
- Planning, coordination,
- Cost control. |
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